Checkout is the most underused growth channel in retail.

Surprize Me activates the transaction itself as a repeat-purchase mechanism.


Every purchase triggers a reward. Every reward drives the next purchase

Costs are only incurred upon redemption.


Effective cost: 1.6 to 2%. Incremental revenue: 17 to 26%.

For e-commerce & omnichannel retailers

Turn every online order into a reason to come back.


Read more →

For brick-and-mortar retail & multi-store formats

Turn every checkout transaction into a measurable repeat visit.

Read more →

Surprized

%

REPERTORY PURCHASES

%

HIGHER TRANSACTION VALUE

%

NEW CUSTOMERS

Every transaction becomes the start of the next.

In most retail environments, the customer journey ends at checkout. That is where a structural gap opens up between purchase and repeat visit. A gap that external channels try to close at considerable cost.

Surprize Me closes the gap at the very point where it appears:

  • Trigger at the moment of transaction
  • A reward, redeemable only on a subsequent purchase
  • Closed-loop measurement of the resulting behaviour

The result is a closed system. Growth no longer relies on external attribution, but stems from the transaction itself.

Our partners

Deployable within your existing systems.

Surprize Me operates as a layer on top of your existing POS and e-commerce environment. No reshaping of core processes. No extra steps on the shop floor. No drawn-out implementation programme.

Out-of-the-box integration with:

  • POS systems such as Valk Solutions, MplusKassa, Microsoft Dynamics 365, and others
  • E-commerceplatformen: Shopify, WooCommerce, Magento

With integrated POS systems, a live roll-out is possible within a few weeks. Scalable from a single location to 1,000+ stores, under the same architecture.

Groei op het checkout moment

First-party customer data, without cookies or external trackers.

Every trigger and every redemption produces first-party behavioural data, tied to an actual transaction. No third-party cookies. No external tracking pixels. No reliance on platforms that may change their policies tomorrow.

Visibility into:

  • initial purchase and repeat purchaseinitiële aankoop en herhaalaankoop
  • time to return
  • spending patterns per customerbestedingspatroon per klant
  • identification and segmentation

Activation and redemption are tied to the same transaction. As a result, attribution is no longer an estimate, but a direct measurement.

Proven in production. Calculated upfront for each retailer.

Surprize Me runs in production at, among others, Jysk, Mothercare and Bruna. On average across deployments:

  • 45 to 95% participation
  • 17 to 26% incremental revenue
  • +100% ROI

For every conversation, the expected outcome is calculated in advance. Based on your revenue, average transaction value and gross margin, the algorithm builds a watertight business case, deploying the capped cashback budgets as profitably as possible. You know what it will deliver before the pilot begins.