For POS vendors that want to deliver more value than a till system.
Become an integration partner of Surprize Me. Offer your retailers a measurable repeat-purchase mechanism, and build an additional revenue stream without developing it yourself.
For your retailers, the POS system is the heart of the operation. But the till is also the most underused growth channel, and that is precisely where Surprize Me comes in. As an integration partner, you bring that growth channel to your own customer portfolio, without having to build it, run it or carry the commercial model yourself.
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Three reasons to add Surprize Me to your proposition.
POS vendors compete in a saturated market. New deals are hard-won, and existing customers are difficult to grow beyond the core licence. Surprize Me offers three levers that have a direct effect on your own commercial position:
- A distinctive proposition. Your POS becomes more than a till system. You deliver an integrated growth mechanism that retailers would otherwise have to source elsewhere.
- An additional revenue stream. An attractive commission share on the volume running through your POS integration, with no in-house development, management or support burden
- Higher customer retention. Retailers who grow measurably on your POS platform do not switch. The integration becomes part of their operation.
Commission share, co-marketing, joint sales.
The partner model is built from three layers, which can be deployed separately or in combination:
- Commission share. An attractive fee on the redemption volume settled through your POS integration. Pay-per-use, scaling with success.
- Co-marketing. Joint engagement with your customer base: webinars, white papers, case studies and shared campaigns. Surprize Me provides content, data and commercial support.
- Joint sales. Joint deals at your retailers who want to take the step into checkout activation. Surprize Me supports the pitch, the demo and the pilot phase.
Commercial terms are agreed with each partner individually, on the basis of volume, scope and the form of collaboration.
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One integration, all the retailers connected to it.
The integration between Surprize Me and a POS system is standardised. Once it is in place, the platform is immediately available to every retailer running on your POS, with no per-customer customisation.
In practice:
- A one-off technical integration between Surprize Me and your POS platform
- Activation and redemption sit entirely within the existing till flow
- No changes to core processes on the retailer’s side
- No extra steps for till staff
- Central documentation, support and releases from Surprize Me
For your retailers: after the one-off integration, a retailer can go live within a few weeks. For your own organisation: a single integration, scalable across your full customer base
We bring marketing, data and activation. You bring the channel.
POS vendors are technically minded by nature. The focus is on stability, integration and uptime. Marketing, customer activation and behavioural data are different disciplines, with different expertise and a different commercial cadence. Surprize Me brings that side of the proposition with it in full. The platform is built by a team with deep experience in retail marketing, customer activation and first-party data. As a result, Surprize Me complements precisely what a POS system itself does not need to deliver.
In practical terms, that means as a partner:
- Product development, releases and roadmap under our direction
- Specialist expertise in marketing, activation logic and behavioural data
- Business cases calculated upfront for your retailers
- Central support for retailers and till staff
- GDPR-compliant data processing with full documentation
- Sales support, demos and pilot guidance at your retailers
- Proven case studies and references as commercial anchors
- International roll-out capability, including multilingual implementations
You provide the technical infrastructure and the channel. We provide the mechanism, the marketing logic and the data expertise. The commercial success is shared.
Already integrated. More in the pipeline.
Surprize Me is currently integrated with:
- Valk Solutions. POS platform for fashion, sport and lifestyle retailers.
- MplusKassa. Till system for retail, food service and hospitality.
- Microsoft Dynamics 365. Enterprise POS and commerce platform.
Further integrations with other POS vendors are in the pipeline. Would you like to explore whether your POS platform will be the next integration? We can schedule a partner conversation in which we walk through the technical feasibility, the commercial model and the roll-out strategy together.